Burdens of non-conformity: Motor execution reveals cognitive conflict during deliberate rule violations
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Burdens of non-conformity: Motor execution reveals cognitive conflict during deliberate rule violations. / Pfister, Roland; Wirth, Robert; Schwarz, Katharina A; Steinhauser, Marco; Kunde, Wilfried.
in: COGNITION, Jahrgang 147, 02.2016, S. 93-99.Publikationen: SCORING: Beitrag in Fachzeitschrift/Zeitung › SCORING: Zeitschriftenaufsatz › Forschung › Begutachtung
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TY - JOUR
T1 - Burdens of non-conformity: Motor execution reveals cognitive conflict during deliberate rule violations
AU - Pfister, Roland
AU - Wirth, Robert
AU - Schwarz, Katharina A
AU - Steinhauser, Marco
AU - Kunde, Wilfried
N1 - Copyright © 2015 Elsevier B.V. All rights reserved.
PY - 2016/2
Y1 - 2016/2
N2 - Rule compliance is pivotal for the regulation of social behavior. Still, humans deliberately violate rules at times - be it for personal reasons or for a higher good. Whereas previous research has studied the preconditions and consequences of rule violations, essentially nothing is known about the cognitive processes right at the moment a rule violation takes place. Here we show that merely labeling an action as rule violation induces substantial conflict between rule violation and compliance, as revealed by participants' bias towards rule-complying motor actions. Moreover, conflict that comes with violating a rule was much stronger than conflict that comes with following an alternative rule, even if both decisions result in the same observable behavior. These observations open a new theoretical perspective on rule violation behavior, shifting the focus toward the cognitive processes operating during the very act of rule violation.
AB - Rule compliance is pivotal for the regulation of social behavior. Still, humans deliberately violate rules at times - be it for personal reasons or for a higher good. Whereas previous research has studied the preconditions and consequences of rule violations, essentially nothing is known about the cognitive processes right at the moment a rule violation takes place. Here we show that merely labeling an action as rule violation induces substantial conflict between rule violation and compliance, as revealed by participants' bias towards rule-complying motor actions. Moreover, conflict that comes with violating a rule was much stronger than conflict that comes with following an alternative rule, even if both decisions result in the same observable behavior. These observations open a new theoretical perspective on rule violation behavior, shifting the focus toward the cognitive processes operating during the very act of rule violation.
U2 - 10.1016/j.cognition.2015.11.009
DO - 10.1016/j.cognition.2015.11.009
M3 - SCORING: Journal article
C2 - 26638051
VL - 147
SP - 93
EP - 99
JO - COGNITION
JF - COGNITION
SN - 0010-0277
ER -
