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A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022

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A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022. / Miščikienė, Laura; Tran, Alexander; Petkevičienė, Janina; Rehm, Jürgen; Vaitkevičiūtė, Justina; Galkus, Lukas; Lange, Shannon; Štelemėkas, Mindaugas.

in: EUR J PUBLIC HEALTH, Jahrgang 33, Nr. 2, 01.04.2023, S. 317-322.

Publikationen: SCORING: Beitrag in Fachzeitschrift/Zeitung › SCORING: Zeitschriftenaufsatz › Forschung › Begutachtung

Harvard

Miščikienė, L, Tran, A, Petkevičienė, J, Rehm, J, Vaitkevičiūtė, J, Galkus, L, Lange, S & Štelemėkas, M 2023, 'A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022', EUR J PUBLIC HEALTH, Jg. 33, Nr. 2, S. 317-322. https://doi.org/10.1093/eurpub/ckad027

APA

Miščikienė, L., Tran, A., Petkevičienė, J., Rehm, J., Vaitkevičiūtė, J., Galkus, L., Lange, S., & Štelemėkas, M. (2023). A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022. EUR J PUBLIC HEALTH, 33(2), 317-322. https://doi.org/10.1093/eurpub/ckad027

Vancouver

Miščikienė L, Tran A, Petkevičienė J, Rehm J, Vaitkevičiūtė J, Galkus L et al. A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022. EUR J PUBLIC HEALTH. 2023 Apr 1;33(2):317-322. https://doi.org/10.1093/eurpub/ckad027

Bibtex

@article{67a2dcec793e418387584e5ebe8073f1,
title = "A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022",
abstract = "BACKGROUND: According to the Lithuanian law to prevent the sale of alcohol to customers below the legal minimum purchasing age of 20 years, young adults below 25 years must be asked to show an age-verification document when purchasing alcohol. The aim of this study was to assess whether off-premise outlets comply with the law.METHODS: In 2022, mystery-shopping study was carried out in three consecutive phases: (i) in a representative sample (n = 239) of off-premise alcohol outlets covering all Lithuanian district centres, (ii) after lifting the requirement to wear a mask and (iii) after warning the outlets that a mystery-shopping study was ongoing. Phases 2 and 3 were held in two cities. The mystery shopping involved attempts by young, but legally eligible customers to purchase alcohol. Across the three study phases, we compared compliance with the law by measuring overall success of purchase attempts and included situational characteristics (working day or weekend), time of day and number of customers in line as an additional predictor.RESULTS: Out of 239 attempts to purchase alcohol from off-premise outlets in the main phase of the study, 107 (or 44.8%) were considered to be successful (visits in which staff were willing to sell alcohol). There was a significantly higher chance of success to purchase alcohol with no ID request if a mystery shopper was the only customer in a queue and on weekends.CONCLUSIONS: The results indicate an insufficient level of age-verification control in Lithuania, and that additional action is needed to increase compliance.",
keywords = "Young Adult, Humans, Adult, Alcoholic Beverages, Lithuania, Commerce, Alcohol Drinking/prevention & control",
author = "Laura Mi{\v s}{\v c}ikienė and Alexander Tran and Janina Petkevi{\v c}ienė and J{\"u}rgen Rehm and Justina Vaitkevi{\v c}iūtė and Lukas Galkus and Shannon Lange and Mindaugas {\v S}telemėkas",
note = "{\textcopyright} The Author(s) 2023. Published by Oxford University Press on behalf of the European Public Health Association.",
year = "2023",
month = apr,
day = "1",
doi = "10.1093/eurpub/ckad027",
language = "English",
volume = "33",
pages = "317--322",
journal = "EUR J PUBLIC HEALTH",
issn = "1101-1262",
publisher = "Oxford University Press",
number = "2",

}

RIS

TY - JOUR

T1 - A mystery-shopping study to test enforcement of minimum legal purchasing age in Lithuania in 2022

AU - Miščikienė, Laura

AU - Tran, Alexander

AU - Petkevičienė, Janina

AU - Rehm, Jürgen

AU - Vaitkevičiūtė, Justina

AU - Galkus, Lukas

AU - Lange, Shannon

AU - Štelemėkas, Mindaugas

N1 - © The Author(s) 2023. Published by Oxford University Press on behalf of the European Public Health Association.

PY - 2023/4/1

Y1 - 2023/4/1

N2 - BACKGROUND: According to the Lithuanian law to prevent the sale of alcohol to customers below the legal minimum purchasing age of 20 years, young adults below 25 years must be asked to show an age-verification document when purchasing alcohol. The aim of this study was to assess whether off-premise outlets comply with the law.METHODS: In 2022, mystery-shopping study was carried out in three consecutive phases: (i) in a representative sample (n = 239) of off-premise alcohol outlets covering all Lithuanian district centres, (ii) after lifting the requirement to wear a mask and (iii) after warning the outlets that a mystery-shopping study was ongoing. Phases 2 and 3 were held in two cities. The mystery shopping involved attempts by young, but legally eligible customers to purchase alcohol. Across the three study phases, we compared compliance with the law by measuring overall success of purchase attempts and included situational characteristics (working day or weekend), time of day and number of customers in line as an additional predictor.RESULTS: Out of 239 attempts to purchase alcohol from off-premise outlets in the main phase of the study, 107 (or 44.8%) were considered to be successful (visits in which staff were willing to sell alcohol). There was a significantly higher chance of success to purchase alcohol with no ID request if a mystery shopper was the only customer in a queue and on weekends.CONCLUSIONS: The results indicate an insufficient level of age-verification control in Lithuania, and that additional action is needed to increase compliance.

AB - BACKGROUND: According to the Lithuanian law to prevent the sale of alcohol to customers below the legal minimum purchasing age of 20 years, young adults below 25 years must be asked to show an age-verification document when purchasing alcohol. The aim of this study was to assess whether off-premise outlets comply with the law.METHODS: In 2022, mystery-shopping study was carried out in three consecutive phases: (i) in a representative sample (n = 239) of off-premise alcohol outlets covering all Lithuanian district centres, (ii) after lifting the requirement to wear a mask and (iii) after warning the outlets that a mystery-shopping study was ongoing. Phases 2 and 3 were held in two cities. The mystery shopping involved attempts by young, but legally eligible customers to purchase alcohol. Across the three study phases, we compared compliance with the law by measuring overall success of purchase attempts and included situational characteristics (working day or weekend), time of day and number of customers in line as an additional predictor.RESULTS: Out of 239 attempts to purchase alcohol from off-premise outlets in the main phase of the study, 107 (or 44.8%) were considered to be successful (visits in which staff were willing to sell alcohol). There was a significantly higher chance of success to purchase alcohol with no ID request if a mystery shopper was the only customer in a queue and on weekends.CONCLUSIONS: The results indicate an insufficient level of age-verification control in Lithuania, and that additional action is needed to increase compliance.

KW - Young Adult

KW - Humans

KW - Adult

KW - Alcoholic Beverages

KW - Lithuania

KW - Commerce

KW - Alcohol Drinking/prevention & control

U2 - 10.1093/eurpub/ckad027

DO - 10.1093/eurpub/ckad027

M3 - SCORING: Journal article

C2 - 36840664

VL - 33

SP - 317

EP - 322

JO - EUR J PUBLIC HEALTH

JF - EUR J PUBLIC HEALTH

SN - 1101-1262

IS - 2

ER -